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Title teams using TICLO.

Explore the title companies currently using TICLO and visit each company's website.

Case study starter

All County Title: a grassroots growth plan.

A synchronized strategy for the Tennessee market, focused on Crossville, Cookeville and the Upper Cumberland region. It pairs targeted digital acquisition with a TICLO-powered portal to turn casual web visits into long-term real estate partnerships.

Open the PDF blueprint

  • Google Ads (PPC)

    Target high-intent phrases like "title search services Crossville" and send traffic straight to instant quoting pages.

    1 - 4 direct orders per month

  • Internet marketing and SEO

    Optimize the Google Business Profile, earn 5-star regional reviews and launch local pages across Cumberland and Putnam counties.

    3 - 8 organic orders per month

  • TICLO platform

    A branded quoting portal gives agents and lenders instant, TRID-aligned estimates and seller net sheets.

    Adds 5 - 18+ orders per month through agent retention

The bottom line

Aligning top-of-funnel ad spend with bottom-of-funnel software retention can produce a sustainable flow of 10 to 30+ closed title orders per month. These figures are projections from the blueprint, not guaranteed results.

The seven-step TICLO pipeline

  1. 01

    Instant quoting

    Agents generate localized title quotes in seconds, with no phone tag.

  2. 02

    AI assistance

    Plain-English breakdowns of settlement fees and owner's policies.

  3. 03

    Direct order conversion

    Agents attach contracts and send deal profiles to the team in one click.

  4. 04

    Accelerated search

    Automated record, lien and tax data engines often finish in under 24 hours.

  5. 05

    Pipeline operations

    A dashboard tracks open files and flags stalled documentation.

  6. 06

    Digital closing integrations

    Data flows to existing closing platforms without re-keying.

  7. 07

    RON, policy and blockchain

    After a client closes online with Proof, create the title policy instantly, record the completed closing on a secure, tamper-evident blockchain, and upload encrypted final documents to the portal for every client to access.

From local to statewide

Scaling to all 95 Tennessee counties.

Scaling the marketing engine and the TICLO platform from the Upper Cumberland hub to a statewide model projects a stabilized 90 to 270+ closed title orders per month. These are projections, not guaranteed results.

Open the statewide PDF

  • Google Ads (PPC)

    Regional base

    1 - 4 orders

    Statewide target

    10 - 35 orders

    Target high-intent transactional terms in major metropolitan areas and funnel traffic straight to instant quoting tools.

  • Organic SEO and local

    Regional base

    3 - 8 orders

    Statewide target

    25 - 65 orders

    Deploy localized regional landing hubs and a multi-location Google Business Profile network across East, Middle and West Tennessee.

  • TICLO platform

    Regional base

    5 - 18+ orders

    Statewide target

    55 - 170+ orders

    A B2B multiplier effect: agents and lenders statewide use mobile buyer estimates and seller net sheets to lock in repeat orders.

  • Total pipeline volume

    Regional base

    10 - 30 orders

    Statewide target

    90 - 270+ orders

    Combined statewide monthly closed transaction baseline.

Critical realities for statewide operations

  • The metro dominance factor

    Roughly 65% to 70% of statewide order volume concentrates in Davidson, Shelby, Knox and Hamilton counties, so strict geographic ad budgeting is critical to control acquisition costs.

  • Fee and custom localization

    The pricing engine must dynamically calculate shifting transfer taxes, county-specific recording fees and local closing customs, including buyer and seller fee splits that differ between West and East Tennessee.

  • Operational bandwidth and time zones

    Quoting scales through software, but title clearance and escrow execution must handle Eastern and Central time zones and varying county clerk processing.

Real estate partner retention

Realtors and loan officers work from the field, so they run instant buyer estimates or seller net sheets from a property's driveway and text a polished PDF to their client. Meanwhile, the title team gets live activity alerts: when a partner runs an estimate but has not placed an order, the sales team can follow up while the lead is active.

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